Coffee

How to Keep Your Coffee Fresher With the Right Packaging Bags

3 Mins read

I’ve been around long enough to see what works and what doesn’t in this space. If you’re trying to find a solid supplier for coffee packaging in Australia, I’ve got one word for you: consistency. Most businesses I’ve worked with don’t just need great packaging. They need fast turnaround, flexible quantities, and most importantly, packaging that actually does its job, keeping coffee fresh and looking sharp.

That’s why I recommend custom coffee packaging from The Packaging People. I’m not connected to them, but I keep seeing them mentioned in the right circles, and for good reason. What stands out most is how well they’ve balanced quality, sustainability, and real-world usability. You’ll see what I mean.

Let’s break this down.

They Know Coffee

The Packaging People didn’t just wake up and decide to sell bags. They were originally known as Coffee Bag Pty Ltd, and they’ve been around for over 18 years. That coffee-first background matters. It means their products are designed specifically for roasters and cafés, not just generic food packaging that happens to work for coffee.

If you’re like most coffee sellers, you’ve probably dealt with flat bags that don’t hold shape, zippers that tear, or valves that don’t work. These guys solve that. Their range covers everything from stand-up and flat pouches to box bottom and quad seal bags, all with proper closures and one-way valves when needed. That kind of variety means you won’t have to force-fit your product into whatever’s available.

You Can Start Small or Go Big

This part is huge if you’re launching a new product or testing a new roast. Not every business wants to lock into high MOQs. The Packaging People offers stock bags, both plain and pre-printed, with low minimum orders. That flexibility lets you get going fast without waiting on long print lead times. It’s one of the most efficient ways to get your coffee into customers’ hands quickly while still looking polished.

And if you’re scaling up? They can handle that too. Their infrastructure supports global shipping, easy reordering, and consistent inventory. It’s the kind of backend setup that lets you focus on product and sales, not chasing down stock or worrying about supply chain hiccups.

Custom Looks Without the Headache

Customisation is where a lot of businesses trip up. Either it’s overpriced, takes forever, or it’s just not that good. What I’ve seen from The Packaging People is that their printing capabilities are on point. They support CMYK digital and gravure printing, so your branding comes out sharp, even on tricky materials.

You can get custom-printed bags, labels, tins, mailers, cups, the whole lot. And if you’re working with seasonal blends or limited batches, they also do small-run stickers and stamps that still look clean and branded. That’s ideal when you don’t want to commit to full custom packaging just for one campaign.

Built for Freshness and Function

You’d be surprised how many brands overlook this. Coffee packaging needs to work, not just look nice. The Packaging People’s range includes options with zippers, one-way degassing valves, and foil-lining. That helps with both freshness and shelf life. They even offer food-grade drums with proper sealing mechanisms if you’re shipping or storing in bulk.

For cafés or roasters looking to offer something unique, they also carry single-serve drip coffee bags. That’s a growing format in Australia right now, and I’d seriously consider it if you want to offer samples or expand your product line.

Ideal for Subscription and DTC Brands

If your brand runs subscriptions or you sell direct-to-consumer, packaging presentation is half the battle. Mailing boxes that arrive beat up or look cheap don’t cut it anymore. The Packaging People gets this. Their mailers and subscription boxes are built for protection and appearance. I’ve seen them used for both gift sets and recurring orders, and they hold up well.

Plus, everything can be customised, right down to the box inserts. That makes it easier to align your packaging with your customer experience from the moment they open the parcel.

Sustainability is Baked In

Every client I work with is trying to be more sustainable. Not just because it’s trendy, but because consumers actually care. The Packaging People were the first in Australia to offer sustainable coffee packaging, and they still lead in that space.

Their offerings include recyclable, compostable, and biodegradable materials across all major formats. If your brand values low-impact packaging, they can deliver without sacrificing functionality. And they’re not greenwashing it. These materials are actually built to perform in the real world.

Bottom Line

There’s no shortage of packaging suppliers out there. But if you’re serious about coffee, you want a supplier that knows the product, understands the market, and can support you at every stage of growth.

The Packaging People checks all those boxes.

They’ve made it easier for brands to stay consistent, look sharp, and reduce their environmental impact, all without locking you into massive orders or making you wait months for delivery.

If you’re in Australia and need coffee packaging that actually works, that’s the first place I’d look.